| |
-
June 10, 2007
Paws, Inc. Awards Garfield Licensing
Agreement for Next Garfield DVD Release
Destination
Software, Inc. to Publish Video Games for Garfield Gets Real
NEW JERSEY (June 10, 2007)—Paws, Inc. and Destination Software Incorporated
(DSI) today announced a partnership to license and distribute video games for
the upcoming DVD release Garfield Gets Real. The “Garfield Gets
Real” video games, which will coincide with the film’s November
release, will be available for the portable Nintendo DS™ and Wii™ home
video game system from Nintendo.
Garfield is back with a new look in his first all computer-generated
film. Tired with his routine as a comic strip star, Garfield escapes the page
and heads into the “real world.” While living the low-key life of a
real housecat, he learns his comic will be cancelled if he doesn’t return
before the newspaper goes to print. The video games will follow the storyline
as Garfield plows through obstacles to make his way back home.
“Is it wrong for an adult man to play video games? I hope not, because
I can’t wait for this one to come out,” said Garfield cartoonist
Jim Davis. “The story behind Garfield Gets Real really lends
itself to video game play, especially since there’s such a fun contrast
between ‘the cartoon world’ and ‘the real world.’”
“The changes in the video game platforms in the last few years have
brought casual video gamers back as a substantial portion of the business,” says
DSI’s Vice President, Steve Newton. “The classic Garfield characters
appeal to everyone, and the “Garfield Gets Real” games will be a
creative and engaging means to bring Garfield fans a new way to appreciate the
most famous cartoon cat.”
The deal between DSI and Paws, Inc. was facilitated by DSI’s
licensing agent, 360ep, Inc.
About Garfield
GARFIELD was born on the comics pages on June 19, 1978. The mastermind of cartoonist
Jim Davis, GARFIELD is a humor strip centered around the lives of a fat, lazy,
cynical orange cat who loves lasagna, coffee, and his remote control; his owner,
the long-suffering Jon Arbuckle; and Odie, a sweet but dumb dog. GARFIELD was
introduced to the world in just 41 newspapers but quickly became the fastest
growing and most widely syndicated comic strip ever. Today, the strip appears
in over 2570 newspapers and is read daily by 263,000,000 people around the
globe. The success of the comic strip spawned a popular animated TV show, “Garfield & Friends,” which
appeared on CBS-TV from 1988 to 1995, and is currently in worldwide syndication.
Additionally, Garfield has starred in two feature films, Garfield: The
Movie (2004) and Garfield’s A Tail of Two Kitties (2006). Garfield
also takes center stage on his entertainment web site, www.garfield.com.
About Paws, Inc.
Cartoonist Jim Davis’ company,
Paws, Inc., located near Albany, Indiana, was founded in 1981 to handle the
creative end of the Garfield licensing business. Today, Paws is the sole owner
of all copyrights and trademarks for the Garfield property, and controls not
only the creative angle of the fat cat’s flourishing
empire, but also the licensing, marketing, and brand management of Garfield
and the Garfield characters.
About Destination Software
Inc.
Destination
Software Inc. is a developer and publisher of interactive entertainment software.
The company is currently developing products for Game Boy® Advance,
Nintendo DS™, Wii™, Playstation 2 computer entertainment system
and PSP® portable entertainment system. Headquartered in Sewell, N.J., Destination
Software Inc. sells and distributes products worldwide through offices in North
America, and through their distribution partner Zoo Digital, headquartered in
the U.K. More information regarding Destination Software Inc. and DSI products
may be found at www.dsigames.com.
About 360ep, Inc.
360ep, Inc. was founded
in 2004 by Bill Jemas and Russ Brown, former senior members of the management
team that guided Marvel Enterprises, Inc. from a struggling, near-bankrupt comic
book publisher and toy maker into the biggest licensing and publishing-turn-around
story of the decade. The 360ep, Inc. team 360ep brings vast experience and expertise
of the entertainment and brand licensing marketplace. The company represents
intellectual property holders seeking to “license-out” their
properties to the best business partners in the consumer products and entertainment
industries, as well as manufacturers looking to “license-in” the
right characters and trademarks to maximize their retail businesses.
##
|
|